SnapStream Blog

Twitter LiveCut & SnappyTV Alternative: 3 SnapStream-Powered Posts with 500k+ Views

November 22 2019 by Tina Nazerian

St. Louis Blues-Stanley-Cup-Tweet (1)                                                                                   

The deadline for finding a SnappyTV alternative is approaching. SnappyTV will shut down on December 31. Twitter LiveCut, the tool Twitter is replacing it with, has limited functionality

SnappyTV versus Twitter LiveCut vs SnapStream

To keep your momentum on social media, it’s important to find a powerful SnappyTV alternative that enables you to record, clip, and share moments from live video and broadcast TV. 

With SnapStream, you can do everything you did with SnappyTV—and more. Here are three SnapStream-powered sports social media posts that got over half a million views. 

 

1) LSU Football's FB Clip of Marcus Spears's ESPN Appearance 

LSU Football alumnus Marcus Spears appeared on ESPN’s Get Up! show after the LSU Tigers won their first game against the Alabama Crimson Tide since 2011. Using SnapStream, LSU Football clipped his appearance on the show and posted it on its Facebook page. 

The post got more than 600,000 views, close to 9,000 shares, and almost 10,000 likes. 

 

2) The St. Louis Blues’ Tweet of the Stanley Cup Final

In June 2019, the St. Louis Blues won the Stanley Cup for the first time. 

Their social media team tweeted a video clip of the final few seconds of that fateful game—and the players hugging each other and celebrating their historic win. That tweet garnered 2.2 million views, more than 15,000 retweets, and close to 50,000 likes. 

 

3) SportsNet New York’s Tweet of a Quinnen Williams Moment

During a press conference, Quinnen Williams, a defensive tackle for the New York Jets, had an awkwardly funny moment. 

SportsNet New York clipped and instantly posted that video on Twitter. It went viral, getting 3 million views, more than 7,000 retweets, and more than 28,000 likes. 

 


Looking for a SnappyTV alternative?  With SnapStream, you can ingest HLS and RTMP streams, natively export content to a variety of third-party services, record and search TV, and do a lot more. 

SnapStream Product Demo (watch now)

Replacing SnappyTV Webinar - Recording

 


SnapStream makes live video and  broadcast TV social. Our technology lets users instantly capture, create, and share video clips, GIFs, and screenshots to Twitter, Facebook, and YouTube, as well as create square and vertical clips for Instagram, Snapchat, and TikTok. SnapStream's customers include BuzzFeed, Major League Soccer, and the Arizona Coyotes.

Ask These 3 Questions During Your Search for a SnappyTV Alternative

November 09 2019 by Tina Nazerian

Snappy Question                                                                                   

SnappyTV is going away December 31, 2019—meaning users have just several weeks left to find an alternative (LiveCut, the tool Twitter is replacing SnappyTV with, has limited functionality). 

You should ask these three questions as you search for your new solution.

 

What kind of streams does this tool support? 

hls-rtmp

Depending on your organization’s needs, you might use either RTMP or HLS streams, or both. However, Twitter LiveCut doesn’t support HLS streams—it only supports RTMP streams. 

When doing your research, ask what streams the product you’re considering supports. Having the option to use multiple types of streams gives you and your team flexibility.

 

Does this tool have broad native support for CDNs and OVPs?

image (24)

You might also want to be able to natively export the clips you create to a variety of third-party services, such as Dropbox, Google Drive, and YouTube. Twitter LiveCut does not support natively exporting to any third-party platforms. 

If you need to use OVP, CDN, and MAM services, make sure the tool you’re considering natively integrates with them. That way, you won’t have to resort to manually downloading clips and then uploading them to third-party services.

 

Does this tool record TV in addition to live video? 

tv-recording

Having recordings of broadcast TV in addition to recordings of your own video feeds can give you more content to use. You can bolster your organization’s social media accounts by creating and posting video clips, GIFs, and screenshots from your own feeds as well as from broadcast TV. 

Make sure that the tool you’re evaluating has a built-in Electronic Program Guide (EPG) to easily schedule recordings of different channels. Closed caption-based search is another powerful feature. It can make finding great content easy. 

For example, say a leader at your organization gets invited as a guest on a news program. A tool that enables you to search through the closed captioning data to find that TV appearance, create a clip of it, and share that clip to your organization’s social media accounts can ultimately lead to more engagement from your followers. 


Looking for a SnappyTV alternative?  With SnapStream, you can ingest HLS and RTMP streams, natively export content to a variety of third-party services, record and search TV, and do a lot more. 

SnapStream Product Demo (watch now)

Replacing SnappyTV Webinar - Recording

 


SnapStream makes live video and broadcast TV social. Our technology lets users instantly capture, create, and share video clips, GIFs, and screenshots to Twitter, Facebook, and YouTube, as well as create square and vertical clips for Instagram, Snapchat, and TikTok. SnapStream's customers include BuzzFeed, Politico, and the Arizona Coyotes. 

Seeking a SnappyTV Replacement? Here’s How SnapStream Can Help

September 27 2019 by Tina Nazerian

image (22)                                                                                   

In July 2019, Twitter announced that it would be sunsetting SnappyTV by December 31, 2019, and replacing it with LiveCut, which is now part of its own Media Studio. 

If you’re looking for a SnappyTV replacement for your social media team, SnapStream might fit your needs. We’ve been making TV social since 2015. Here are some of the features our hundreds of customers, including BuzzFeed, Politico, and Talking Points Memo, use to share TV and live video to Twitter, Facebook and a variety of other OVPs and CDNs.

 

Live Tweeting and More Direct Social Sharing

image (25)

Using SnapStream to live tweet a moment from a football game. 

With SnapStream, you can clip a video or create a screenshot or GIF and instantly share it to your Twitter, Facebook, and YouTube accounts—all within one interface. No need to manually download a clip or open a new tab. 

You can customize permission settings to control which users have the ability to share content to your organization’s social media accounts. 

 

Editing Tools

Snip20190927_9

Using SnapStream to vertically crop a clip to a 9:16 aspect ratio. 

You can vertically crop clips within SnapStream for Instagram, Snapchat, and TikTok. You can crop clips to a number of dimensions—square, 9:16, 16:9, and 4:3. 

And regardless of which social media channel you want to push your content to, you can use SnapStream to add watermarks (such as your organization’s logo) and meme text.

 

TV Search and TV Alerts 

Snip20190927_7

Searching for TV mentions of the term "Microsoft" with SnapStream. 

Need to find an exact moment of TV? SnapStream’s TV Search uses closed captioning text and program guide data for all the TV shows you’ve recorded to instantly find “a needle in a haystack” on broadcast TV. 

SnapStream’s TV Search can comb through your entire library in seconds (even if your recordings go back for years). The advanced language algorithms correct the transcripts and make them more readable. They also identify syntax clues that make your search more reliable and useful. 

You can search for your organization’s name, the name of a public figure, and more. You can also refine your search using boolean and other operators (for example, you can search “White House” or “Oval Office.”) 

If you want to keep track of a particular keyword, such as “Houston Rockets,” you can create a TV Alert and get a notification in your inbox whenever that keyword is mentioned on TV.

 

Integration with 3rd Party Services

image (24)

The 3rd party services SnapStream supports. 

With SnapStream, you can get your video files where they need to be by natively exporting them to a variety of cloud services. 

SnapStream has native support for a broad set of cloud storage, OVP, CDN, and MAM services: 

  • Box.com 
  • Dropbox 
  • Google Drive 
  • OneDrive
  • Google Cloud Storage
  • Amazon S3
  • Azure Blob Storage
  • YouTube 
  • Vimeo
  • Ooyala 
  • Brightcove 
  • Sony Ci Media 
  • Frame.io

After you push your video files to a cloud service, you can archive them to save storage space within SnapStream.

 

Workflows

Workflows

An overview of how SnapStream's Workflows feature works. 

Workflows in SnapStream let you save time by swiftly automating tasks using simple dropdown menus. 

You can configure Workflows to trigger on certain events (such as “Recording Finished” or “Clip Created”) and then take a sequence of actions, such as moving or copying a file, or exporting a file to a third party cloud storage provider. 

 

SnapStream Product Demo (watch now)

Replacing SnappyTV Webinar - Recording

 

SnapStream makes TV social. Our technology lets users instantly capture, create, and share HD quality video clips, GIFs, and screenshots to Twitter, Facebook, and YouTube, as well as create square and vertical clips for Instagram, Snapchat, and TikTok. SnapStream's customers include BuzzFeed, Politico, and CNN.

How Twitter’s LiveCut Compares to SnappyTV

September 27 2019 by Tina Nazerian

image (21)                                                                                   

In July 2019, Twitter announced that it would be sunsetting SnappyTV by December 31, 2019, and replacing it with LiveCut, which is now part of its Media Studio. Both tools let you create clips from live or recorded feeds, and also let you directly share clips to Twitter.  

However, there are a few differences between the two tools as well (note: we aren't covering other tools, such as SnapStream, in this post. You can learn more about SnapStream's features here). 

 

Feature SnappyTV Twitter LiveCut
Sharing to Twitter Yes Yes
Creating clips from live or recorded feeds Yes  Yes
Sharing to Facebook & YouTube Yes No
Creating GIFs & screenshots Yes No
Supports exporting to CDNs & OVPs Yes No
Supports both RTMP & HLS streams Yes No

  

Twitter LiveCut Only Lets You Directly Share to Twitter

It’s important to post your content to a variety of social media channels, so you can reach different types of audience members (for example, Instagram users tend to be younger)


SnappyTV would let you directly push your content to a variety of social media channels, including Twitter, Facebook, and YouTube. However, LiveCut will only let you directly share videos to Twitter. If you want to share a video you created with LiveCut to another social media platform, you’ll have to download the video file and manually post it, which will delay how fast you can get your content to Facebook and YouTube.

 

You Can't Create GIFs and Screenshots with Twitter LiveCut

GIFs and screenshots are some of the most popular types of content to use on social media. They help add variety to your social media strategy—and a great GIF can go viral and become part of the online conversation. 

While SnappyTV would let you create GIFs and images in addition to video clips, LiveCut only lets you create and share video clips.

 

Twitter LiveCut Doesn't Support CDNs and OVPs

Third-party Content Delivery Networks and Online Video Players like Brightcove and Ooyala are integral for many organizations. While SnappyTV supported a few different CDNs and OVPs, LiveCut does not support any third-party platforms. 

That means that with LiveCut, anytime you want to upload a clip to a third-party CDN or OVP, you’ll have to download it and manually do so.

 

Twitter LiveCut Doesn't Support HLS Streams

Your organization might use a variety of content stream formats, including both RTMP and HLS streams. 

You can ingest both RTMP and HLS streams in SnappyTV. However, with LiveCut, your only option is to use RTMP streams.


SnapStream makes TV social. Our technology lets users instantly capture, create, and share HD quality video clips, GIFs, and screenshots to Twitter, Facebook, and YouTube, as well as create square and vertical clips for Instagram, Snapchat, and TikTok. SnapStream's customers include BuzzFeed, Major League Soccer, and the Arizona Coyotes. 

SnapStream Product Demo (watch now)

Replacing SnappyTV Webinar - Recording

 

 

SnapStream is:
  • how The Daily Show finds TV clips for their show
  • how organizations clip TV to Twitter and Facebook
  • how broadcasters can monitor their feeds for regulatory compliance
  • and more
 

Posts by Topic

see all